Future Stores 2024

June 03 - 05, 2024

JW Marriott Los Angeles L.A. LIVE

Day Two: Delivering on Every Step of the Customer Journey: Thursday, June 22, 2023

7:30 am - 8:30 am Registration & Breakfast in The Innovation Lab

Retailer only. Sign up on site.

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Adimika Owens

Senior Director, Visual Merchandising & Design
Floor & Decor

8:30 am - 8:35 am Welcome Remarks

8:35 am - 8:50 am Chairperson’s Opening Address

Steve Hart - Founder & CEO, DedON
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Steve Hart

Founder & CEO
DedON

  • Understanding the omnichannel customer journey to better serve in-store shoppers
  • Analyzing different customer segments data for a more personalized customer experience
  • Creating seamless online and in-store experience through integrated channels 
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Mike Fogarty

Founder & CEO
Choice Market

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Drew Green

CEO
Indochino

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Nicole DeVeau

Business Development Program Manager
Lush Cosmetics

9:20 am - 9:50 am Case Study: Time Saving Technology Upgrades That Enhance the Customer Experience

Eileen Webb - VP, Product Development, The UPS Store
  • Determining technologies that are trends versus true value-adds for the customer journey 
  • Embracing analytics for better customer journey mapping 
  • Leveraging technology to personalize experiences 


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Eileen Webb

VP, Product Development
The UPS Store

9:50 am - 10:10 am Smoothie Sailing Networking Break & Refreshments in The Innovation Lab

10:10 am - 10:30 am Case Study Interactive: Peak Moments: Creating Unique Experiences to Build Brand Love

Paul Diamond - Senior Manager, Store Design & Exhibits, Microsoft Stores
  • Understanding the omnichannel customer journey to better serve in-store shoppers 
  • Analyzing different customer segments data for a more personalized customer experience 
  • Creating seamless online and in-store experience through integrated channels  
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Paul Diamond

Senior Manager, Store Design & Exhibits
Microsoft Stores

10:30 am - 11:00 am Fire-Side Chat: Empowering Your Customer Journey through Robust Data & Analytics

Philip Amandola - Director, Retail, Casper
  • Refreshing and identifying metrics relevant to the modern shopping experience
  • Analyzing different customer segments 
  • Keeping the customer engaged in the data collecting journey
  • Ensuring you’re focused on the right data
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Philip Amandola

Director, Retail
Casper

11:00 am - 11:30 am Fire-Side Chat: Behind the Storefront: Optimizing Retail Operations for the Best Store Experience

Freddy Cameron - Senior Director, Retail Operations, Cookies
  • Navigating issues of inventory and what that means for the customer in the store 
  • Creating a long-term strategy that operationally integrates all retail functions and the store experience 
  • Understanding and troubleshooting how operational disruption impacts the omnichannel journey 
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Freddy Cameron

Senior Director, Retail Operations
Cookies

11:30 am - 12:00 pm Fire-Side Chat: Navigating Retail Growth in a Challenging Real Estate Market

Chad Lundeen - VP, Real Estate, Saatva
  • Understanding where your customer is and the different market opportunities to unlock
  • Leveraging opportunities in the current commercial real estate market
  • Personalizing approach for different markets 
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Chad Lundeen

VP, Real Estate
Saatva

12:00 pm - 12:30 pm Bubbles & Bites Networking Break & Refreshments in The Innovation Lab

12:30 pm - 1:00 pm Pitch Your Problem! Peer Led Interactive Problem Solving

Have a problem you wish you could get a variety of your peers to help brainstorm solutions? You’re at the right place! We will have select attendees to share a problem they’re currently trying to solve and leverage the wide breadth of knowledge in the room to trouble shoot ideas!  

1:00 pm - 1:45 pm Networking Lunch for All Attendees

1:45 pm - 2:00 pm Store Tours

(Pre-registration is required for all tours. Retailer-only.) 

2:00 pm - 3:00 pm Store Tour F: Starbucks Reserve Roastery *at capacity*

2:00 pm - 3:00 pm Store Tour G: Glossier


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Ricky Joshi

Co-Founder & Chief Strategy Officer
Saatva

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Chad Lundeen

VP, Real Estate
Saatva

3:00 pm - 3:00 pm End of Future Stores Seattle 2023