Lindsay Schofield

Director, Retail Filson

Lindsay Schofield brings 14 years of retail experience with her to Filson. After 8 years with lululemon, she moved on to work with DTC brands expanding to retail, including: Chubbies, Daily Harvest, Outdoor Voices, and now Filson.

Lindsay brings a unique background to her work. She graduated with honors from UC Berkeley, spent two years in the Peace Corps in Kyrgystan, and completed her MBA in the Cal Poly Accelerated Program.

Day Two: Innovating Retail for Today’s Customer

8:25 AM Panel: Blended Retail: What Does Success Look Like in Connected Commerce?

Today’s customer is shopping everywhere and wants the same, seamless experience everywhere they go. Retailers are working to strike the balance in the customer journey between digital optimization and delivering seamless physical experiences. Our panelists will share how they are thinking about:

Understanding shopper needs across all channels and how those channels can merge for the customer journey
Creating seamless online and offline experiences through integrated channels
Determining where technology can be a value add in the physical environment
Optimizing inventory accuracy to meet customer demands in real-time

Check out the incredible speaker line-up to see who will be joining Lindsay.

Download The Latest Agenda