Main Day Three: Engaging Your Retail Customer
Thursday, June 18th, 2020
46% of customers will buy more from a retailer who personalizes the experience and 75% of retailers agree that they will need to make customer engagement a business priority according to Medallion Retail. So, how are you using customer data, in-store technology and the associate to deliver a more customized experience?
Explore ideas for:
- Assessing the type of customer data platform that will help you get a more holistic view of the customer journey
- Training associates on the tools needed to create a more personalized experience
- Associate devices that will help them pull important customer information to customize the interaction
- Listening to your customers to understand the type of personalization that they are looking for